General Mills Lucky’s Big News
Eligibility : General Mills Lucky’s Big News (the “Promotion”) is open only to legal residents of the fifty (50) United States and the District of Columbia who are at least eight (8) years old at the time of entry.
Promotion Period : The General Mills Lucky’s Big News begins on April 20, 2009 at 12:00 a.m. Eastern Time (“ET”) and ends on June 15, 2009 at 11:59 p.m. ET (the “Promotion Period”).
How To Enter : During the Promotion Period, go to www.luckysbignews.com and follow the instructions.
Limit : Each participant may enter/play one (1) time per day during the Promotion Period.
ONE (1) GRAND PRIZE: The opportunity to appear as an animated figure in an upcoming Lucky Charms commercial and a check in the amount of $6,000. Approximate Retail Value (“ARV”): $21,000.
Instant Win Game Prizes:
SEVENTY-FIVE (75) FIRST PRIZES: A one (1) year supply of Lucky Charms cereal awarded in the form of twelve (12) coupons; each coupon can be redeemed for a free box of cereal (value $4.92). ARV: $59.
Winners : Winner List requests will only be accepted after the promotion end date (listed above) and no later than September 16, 2009. For the Winner List, visit the promotion website, complete the form at the bottom of the FAQ, and select “Win List Request” in the drop down.
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